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Kao THE ANSWER EX Moist Treatment for Daily Damage 220gKao THE ANSWER EX Moist Treatment for Daily Damage 220g
$26.99

A daily-use hair treatment built to repair the damage most people accumulate every single day. Friction from towel drying, brushing, and fabric contact, along with UV ray exposure, gradually strip hair of the proteins and lipids it needs to stay smooth, moisturized, and manageable. THE ANSWER EX Moist Treatment is formulated with high concentrations of ceramide alpha and olive fruit oil, the two repair ingredients Kao identified as most effective for this specific damage type, alongside all five of the essential hair-beautifying ingredients developed through 100 years of Kao hair care research.

Healthy hair is made up of roughly 80 to 90 percent protein and 1 to 8 percent lipid. Daily damage from friction and UV rays causes both to deplete over time, leaving hair dull, dry, and harder to manage. This treatment targets that depletion directly. It delivers a high concentration of ceramide alpha, Kao's proprietary ingredient that seals the hair's lipid barrier, and fatty acid glyceride alpha from olive fruit oil, which replenishes and nourishes the strand from within. The rich, stringy texture is designed to coat each strand evenly and hold in place while it works before rinsing clean.

Water, stearyl alcohol, dimethicone, cetanol, DPG, stearoxypropyl dimethylamine, bismethoxypropylamidoisodocosane, olive fruit oil, ceramide NG, jojoba seed oil, lanolin fatty acid, hydrolyzed keratin (wool), malic acid, gamma-docosalactone, dilauramidoglutamide lysine Na, glycerin, hydrolyzed conchiolin protein, hydrolyzed hyaluronic acid, lactic acid, sodium lactate, BG, lauroyl hydrolyzed silk Na, arginine, aspartic acid, glycine, alanine, serine, varietal Ingredients include: isoleucine, proline, threonine, histidine, phenylalanine, PCA, PCA-Na, diethyl sebacate, behentrimonium chloride, isopropyl palmitate, C12-18 dialkyl dimonium chloride, dipentaerythrityl hexahydroxystearic acid/hexastearate/hexarosinate, hydroxyethylcellulose, amodimethicone, ceteareth-7, ceteareth-25, cetrimonium chloride, PEG-45M, benzyl alcohol, isopropanol, ethanol, fragrance.

Targets Daily Damage: Specifically formulated for the friction and UV exposure hair faces every day, not just heat or color damage

High-Concentration Repair: Ceramide alpha and olive fruit oil are present at higher concentrations than in the standard THE ANSWER formula

Restores Moisture: Leaves hair filled with moisture, smooth, and manageable after every wash

Rebuilds Protein and Lipid Levels: Addresses the two core components of healthy hair that daily damage depletes

Rich Coating Texture: Stringy, enveloping formula holds in place during application for even coverage

Pairs with THE ANSWER Shampoo: Recommended for daily use alongside the Super Lamellar Shampoo

Size: 220g

Fragrance: Bergamot and daphne

Formula: Paraben-free, no synthetic colorants

Suitable for: All hair types; particularly effective for hair
experiencing daily friction and UV-related dryness and dullness

Brand: Kao (Japan)

After shampooing, lightly squeeze excess water from hair. Dispense an appropriate amount into palms (roughly grape-sized for shoulder-to-armpit length hair). Apply from mid-lengths to ends where damage is most concentrated. Work in thoroughly, then rinse completely.